The hand, above all
Every piece is cut, assembled and embroidered by hand by the atelier's petites mains. No two are ever quite alike.


“Aurèle” is born of two words: aurum, Latin for gold, and fidélité — the Maison's faithfulness to the couture gesture, passed from hand to hand.


Embroiderers, pattern-makers, atelier heads: in the heart of Paris, a small team turns every sketch into a one-of-a-kind piece over hundreds of hours of work.
Every piece is cut, assembled and embroidered by hand by the atelier's petites mains. No two are ever quite alike.

Tailoring precision applied to couture: defined shoulders, marked waists, drapes held to the millimetre.

Silks, velvets, duchess satins and embroidered tulles, sourced from French and Italian textile houses.

Nothing ostentatious: ivory, black and gold, placed with restraint. Luxury is felt more than it is seen.



Each season the Maison welcomes its clients in the salons of a hôtel particulier: a way to show couture up close, worn and lived in.
Haute couture collections and more intimate lines: Nacre, Minuit, Ivoire — and today, Fil d'or.